Smith Family




Fine and Dandy Paperie is a small online design studio based in West Hartford, Connecticut. We are wholeheartedly committed to delivering high quality stationery designs and impeccable customer service, for an effortless online shopping experience. We realize that your upcoming event will be a memory for years to come and we are dedicated to starting you off on the right foot beginning with exceptional stationery that is guaranteed to impress your guests. 


Meet rachel


I'm Rachel, Owner and Designer of Fine and Dandy Paperie. I was born during a snowstorm on January 20th, 1982 in Haverhill, Massachusetts. I was given the name Rachel, by my mother who named me after her cat (Ironically, I'm so not a cat person). I was raised in Plaistow, New Hampshire, and lived a small town kind of life. Places beyond Southern New Hampshire were only seen on TV and at the time seemed like an impossible dream.

I grew up inspired by art. I had a fascination for drawing and creativity (I inherited this talent from my mother). As a child, my mom always encouraged me to express myself in my own way, down to picking out my own outfits, which were in no way coordinating and never made much sense, but they made me, me. 

In the early 90's my mom had brought home our first computer. A giant, enormous, heavy machine. It introduced us to the World Wide Web, something that was almost unheard of in most households. It was awesome. It changed everything. It connected us to a world outside of our small town and made big dreams seem not so impossible after all.

Over the years my love for computers grew alongside of my love for art. Eventually these two passions would meet and merge into my dream career. Something I never knew was possible without a college degree. I spent many sleepless nights learning everything there was to learn about design, html coding, and enhancing images. In 2004, with the newly launched site, Myspace, I was able to put some of my knowledge to the test when I completely revamped their standard layout with a fresh, eye catching one that had everyone in town talking :) I knew I was on to something, but I wasn't there just yet. So I kept practicing. Learning. Gaining knowledge. And I have never looked back.

In January 2008 I made a big decision to leave small towns and snow storms far behind me and venture to a new way of living in Miami, Florida. 

In January 2009, I met my husband, Sebastian at a restaurant in Miami. We had both been celebrating our birthdays, that both happened to be in January, 3 days apart. January started to seem like a really lucky month :)

We have been inseparable ever since. We were married on January 15th, 2010. Logically we figured we would marry in January, after all it was our lucky month and close to our birthdays so we'd never have an excuse to forget our anniversary date.


A dream is born


In February 2010,  after my husband and I were married, I was on an endless online hunt for the perfect thank you card for our wedding guests. When nothing stood out to me, I decided I would design my own, putting my self taught skills to the test. I did just that. I created the perfect thank you card, uploaded it to Zazzle, and a few days later it was on my door step. I opened my first Zazzle shop the very next day and have been designing ever since. Non. Stop.

Throughout the years, I've expanded my skills greatly, I continue to stay on top of trends, and grow and learn as technology rapidly advances. I am dedicated to making the Fine and Dandy brand a unique, smooth and friendly shopping experience for all of our customers. 


How my family inspires me


Being a designer, there are many things in life that inspire me daily. From signs I see while driving down the street, to magazines on the news stands, to flyers I receive in the mail, even down to food packaging I see at the grocery store. But truthfully, nothing has inspired me more than my amazing little family. If anything has made me who I am today, it's them.



My husband, Sebastian, was born with Sickle Cell Disease. In a nutshell (if you're not familiar with the severity of this condition) it is a blood disease that causes C shaped red blood cells to stick, clot and block blood vessels which stops oxygen from reaching parts of your body and organs. It's painful. VERY painful, and incurable. It causes damage to organs, bones and has a very early mortality rate. 

Since meeting my husband, watching him live his life enduring this pain, has made me appreciate everything a lot more.

He's showed me what real strength is, what it means to be a fighter, what it means to never give up, to do what you want in life because you never know when it will be too late. 

He's humble, he's kind, he's respectful, he's the most amazing father to our daughter and he is truly my hero, and an inspiration to how I live my life. 


Ava is our first and only child. She's a sweetheart. Our little Jelly. Some say an old soul. She always has a smile, laughs her way through life and dances to her own beat.

Ava arrived on June 29th, 2010 in Ft. Myers, Florida. She was born with Microtia (underdeveloped right ear) & Atresia (absence of an ear canal) as well as Hemifacial Microsomia, Congenital Scoliosis, a chromosomal abnormality, a heart defect and more. We were told many things during her 22 day stay in NICU. "She would be deaf and never have the ability hear sounds", "she may never walk, and she would need extensive therapy of all kinds" but, she proved them wrong.

Ava is now 6 years old and she's not only walking, she's running. She's cartwheeling, skipping, swimming, twirling, and dancing her way through life. She can hear music and sound (with the help of her Oticon Hearing Aid), and dances along perfectly to the beat.

She has learned American Sign Language and has taught us that communication is much more than a spoken language. She's confident, she's fearless, she's affectionate and has a genuine love for everyone she meets. 

She loves glitter and gold, bright lip gloss and nail polish. She's not afraid to be herself, she's a leader and she's as independent as they come. She's my best work, my inspiration, my sweet little girl and my best friend.

She is what life is all about.

My family is my world, and they are the driving force behind the Fine and Dandy brand. They are the inspiration for my designs, they are the motivation for my success.